APA Style

Gallo, C. (2016). The Storyteller's Secret : from TED to business legends, why some ideas catch on and others don't . New York: St. Martin\'s Press.

MLA Style

Gallo, Carmine. "The Storyteller's Secret : from TED to business legends, why some ideas catch on and others don't". New York: St. Martin\'s Press, 2016. Text.